ID:279175

Head of Marketing (m/f)

Professional, Full Time, Unlimited, Marketing & Advertising, Marketing, Learnship Networks GmbH, North-Rhine/Westphalia, Köln

Learnship is a global language learning provider founded in 2008 and headquartered in Cologne, Germany. We connect students and language trainers from all over the world in an interactive online classroom, specializing in corporate language trainings.


We are looking for a creative and motivated


Head of Marketing (m/f)


in our Cologne office.


Help us grow our business, together with sales teams on three continents, and promote our innovative products to international markets. This is a great opportunity to grow, manage and shape your own marketing team within the multifaceted B2B education industry. The position provides a unique chance for a hands-on person with managerial competence, pragmatic operating principles and strong experience within international B2B marketing




Your responsibilities:



  • Manage and mentor our international marketing team (incl. staffing)

  • Create, own and execute the international marketing strategy, including budgeting

  • Oversee all marketing activities, especially online and event, that are aimed towards lead generation, customer retention and brand building

  • Partner closely with our sales team to maximize effectiveness of lead generation and nurturing and therefore ensure the constant growth of customers and revenue

  • Support the product management team and pedagogical team in packaging and communicating the value propositions through our channels

  • Boost our product design in alignment with product management team

  • Further develop and take care of our corporate identity and corporate design as well as their communication and their observance in all other departments

  • Ensure consistent communication inside the product and with all our target groups, like customers, participants and trainers

  • Continuously improve key metrics together with your team based on continuous optimization, levering technology that suits our business size and model

  • Constantly explore and analyze market trends

  • Report to our Managing Director

Our ideal candidate:



  • Has a proven track record of brand building, growing and shaping inbound marketing - preferably with technology and/ or software products or within the education industry

  • Gained 5+ years of experience in B2B Marketing and 3+ years of successfully leading a marketing team

  • Has an affinity for languages and education trends

  • Possesses a high level of dedication and motivation

  • Has outstanding oral and written communications and presentation skills in English and at least advanced language skills in German

Learnship offers:



  • The chance to actively contribute to our successfully and rapidly growing Company

  • A collaborative working atmosphere with plenty of room for development

  • The ability to work with our innovative, future-oriented product in the EdTech sector

  • New challenges in a competitive and international environment

If you meet the above requirements and are interested in joining our team, please email your CV/resume andcover letter, including your salary expectations and earliest start date, to Ms. Kathrin Weiler via apply@learnship.com with Head of Marketing in the subject line.



 
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